Data has become a critical asset for organisations of all sizes, driving better decisions in an increasingly fluid marketplace. For midsized organisations, effectively managing and leveraging data can be a significant differentiator, driving operational efficiency, competitive advantage, and business growth.
However, to harness the full potential of data, organisations must first understand their data maturity level. Data maturity assessments come into play to cover this gap. Let's explore the need and purpose of data maturity assessments, focusing on why they matter and why midsized organisations should conduct them.